When Theo's designer Patrick Hoet sets out to find inspiration for a new collection his inspirations can come from anything. Past inspirations have come from potato dishes, the Kamasutra, the 007 Bond girls, and even Olympic gymnasts. This time around when Hoet sought out new inspirations he looked to natures own beauty in the form of rock formations from around the world.
Unlike most eyewear designs where the frames use smooth precise lines to make the perimeter shape of the frame, the Rock Formations collection mixes the smooth lines with a serrated upper edge to give a visual look of a mountain range or rock formation. After designing the upper edge to resemble rock formations a contrast color was added to give the unique look a subtle pop. The simple classic shapes create a truly unique look that everyone can enjoy.
The first frame in the collection designed with a masculine rectangular shape gets its inspiration from the Badlands located in South Dakota. The rugged beauty of this landscape features dramatic layered rock formations, steep canyons and towering spires. This is one of the world's richest fossil beds, containing animals such at the rhino, horse and saber-toothed cat that roamed the badlands. Many people visit this location from around the world to hike, camp, hunt for fossils and enjoy the immense beauty of the landscape.
The Bryce features a classic round shape that is anything but ordinary. Utah's Bryce Canyon National Park is the inspiration behind the next piece in the collection. Like the unique look of this frame Bryce Canyon has one of the most unique features around called hoodoos. A hoodoo is a pillar or rock left standing after natures awesome force of erosion. And Bryce Canyon features the worlds largest collection of these hoodoos.
The third frame in the collection features a rounded lens with a flattened upper edge along the brow line. This piece called the Göreme pulls its inspiration from Göreme National Park located among the “fairy chimney” rock formations in Turkey. With its amazing scenery sculpted by erosion. This volcanic landscape features one of the world's largest cave-dwelling complexes. The areas almost artistic scenery pulls together the essence of the Theo frame line.
The bold style of the cat eye shape Tsingy pulls its inspiration from the extreme landscape of Tsingy se Bemaraha Strict Nature Reserve. Listed as a UNESCO (United Nations Educational, Scientific and Cultural Organization) World Heritage site due to its unique geography and wild animal popuation. Located on the west coast of Madagascar the Reserve offers spectacular views of limestone cathedrals, dense forests and sprawling savannas.
The Waimea is the final piece in this bold collection of bright colors and unique styling. The Waimea Canyon in Hawaii is described as “The Grand Canyon of the Pacific” just not nearly as big nor as old. With panoramic views consisting of deep valleys, rugged crags and crested buttes the Waimea Canyon inspires this piece that is anything but ordinary.
Patrick Hoet can get his inspiration from any number of places. It is hard not to see how he got his inspiration for the Rock Formations collection. Stop by and see some of his other collections to see what inspires him as a designer or what may inspire you.
Check out our other Theo What Inspires Blog.